“We had real problems in the UK initially, there was already another business with the same name, however Michael and his team did their work to ensure we were protected. We have had precisely zero legal hassles re branding. So we have been able to just do what we do.”
Justin Hales, Co-Founder and CEO, Camplify
TRDMARK was with Camplify from the early days through to its ASX listing in 2021 and expansion into the UK, Europe, and beyond. Think Airbnb for campervans. The UK presented a real challenge: an existing business with the same name. That conflict was navigated successfully. By the time Camplify brought trademark management in-house, the portfolio was properly structured and battle-tested.