“I have worked with Michael across multiple businesses and brand projects over several years, including Allied Beverages, Australian Seltzer Co., BLVD, Hugos and more. The work has ranged from trademark applications and strategy through to successfully removing a blocking mark from the register so we could own the BLVD name outright. Michael also advised on design protection for the BLVD cocktail shaker, a genuinely novel product in a category where the fundamental design has remained largely unchanged since 1884. He has provided commercial and strategic advice well beyond trademark matters. Michael is someone I trust across the full picture of building and protecting a brand. I recommend TRDMARK without hesitation.”
Mark Dorrell, Co-Founder and CEO, Allied Beverages
Mark Dorrell has worked with TRDMARK across multiple businesses: Allied Beverages, Australian Seltzer Co., BLVD, Hugos, and more. The work ranged from trademark applications through to removing a blocking mark from the register so Allied could own the BLVD name outright. TRDMARK also advised on design protection for the BLVD cocktail shaker, a product in a category where the fundamental design has remained largely unchanged since 1884.